Waldo becomes a focal point for women-owned businesses

Waldo’s Empowering Women-Owned Businesses: A Community of Collaboration and Support for Aspiring Entrepreneurs

In the small neighborhood of Waldo in south Kansas City, a community of nearly 30 women-owned businesses has flourished. Female business owners along Wornall and surrounding streets have embraced collaboration rather than competition, feeling like they are part of an exclusive club supporting each other in their entrepreneurial pursuits.

Ampersand Studio co-owner Morgan Georgie expressed her gratitude for the welcoming environment in Waldo, attributing it to the many female entrepreneurs following their dreams. The close proximity of businesses mirrors the strong relationships between the owners. Collaboration between businesses, such as a recent partnership between Ampersand Studio and a candle shop in Brookside, has proven beneficial for all involved.

SOAP Refill Station owner Ann Dezort highlighted the strength and unity among female business owners in Waldo, emphasizing that gender does not determine one’s ability to succeed. Hemma Hemma owner Ashley Bare shared her excitement at being surrounded by other female entrepreneurs in the neighborhood.

For those starting out in the world of business, Georgie, Kiefer, Dezort, and Bare offered some advice. They recommended being open to opportunities, seeking help when needed, and always putting people first in business interactions. By following these principles, aspiring entrepreneurs can navigate the world of business with confidence and support from others.


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