Who emerged victorious at Cannes through social media?
Business

The Cannes Film Festival’s Social Media Moments: Luxury Brands and the Power of Influencers

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At the recent Cannes Film Festival, luxury fashion and jewellery brands were once again in the spotlight. However, amidst the glitz and glamour of the red carpet moments on display at the festival, it was social media that stole the show. From Bella Hadid’s daringly sheer dress to Yseult’s striking custom Dior gown that made history as the first time a luxury brand dressed a plus-size body on the iconic Promenade de la Croisette – there were numerous memorable moments that caught everyone’s attention online.

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