WhatsApp introduces a new feature allowing users to customize photo backgrounds and styles with generative AI

Revolutionizing Photo Editing on WhatsApp: Meta’s AI-Powered Innovations

Meta is using generative Artificial Intelligence (AI) to create new tools for photo editing on WhatsApp. One of the most notable features is the ability to change the background of your photos and replace it with another, as well as transform your style based on user descriptions. Along with this, Meta has developed other tools such as the Meta AI chatbot and Expressive Media Universe (EMU), which allows users to create stickers directly from messaging applications and share them in conversations.

Recently, Meta announced two more tools based on generative AI for editing images using EMU technology on Instagram. These tools are Restyle, which applies visual styles to images based on a description, and Backdrop, which modifies the background according to user instructions. The company plans to bring these options to the WhatsApp platform as well, as confirmed by the latest version for Android released through the Google Play beta program.

The photo sending interface on WhatsApp now includes a new button, offering options such as cropping and rotating photos, adding stickers and text, or using the drawing tool. Alongside the icon for sending photo quality in HD, three more options have been incorporated: ‘Backdrop’ (Background), ‘Restyle’ (Change style), and ‘Expand’ (Expand), allowing users to resize images according to their needs. These photo editing features are currently in development for Android, and it is unclear if they will be available on iOS devices.


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