Duchess of Sussex announces new lifestyle brand featuring a range of products from body lotion to gardening tools

Meghan Markle Launches New Lifestyle Brand, American Riviera Orchard: What You Need to Know About the Duchess’s Latest Venture

Meghan, Duchess of Sussex, has recently launched her new lifestyle brand, American Riviera Orchard, by opening an Instagram page with the same name. Although details about the brand are still scant, a grainy video of flowers, Markle stirring a pot in a kitchen, and a woman in a black dress featured in the account’s Instagram stories have provided some insight into what to expect. The bio simply states “by Meghan, Duchess of Sussex. Founded in 2024.” In less than two weeks, she has already amassed over half a million followers.

According to reports, Meghan’s trademark application suggests that she plans to sell household goods like towels and carafes, as well as food products. There are also hints that makeup, body lotions, shower gels, various soaps, bath salts, hand cream, fragrance oils, air fresheners, and non-medicated pet care products like shampoo and conditioner for pets may be added to the brand’s offerings. The scope of products is extensive and encompasses lamps, garden tools, birdhouses, yoga mats, jewelry, stationery, pillows


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